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Sprouts Enters New York's Grocery Battleground
Sprouts Farmers Market enters the New York market with its first store in Centereach, Long Island, expanding its national footprint to 25 states.
Key Points
- Sprouts Farmers Market enters the New York market with its first store in Centereach, Long Island, expanding its national footprint to 25 states.
- The Centereach opening is the first of several planned for the region, including future locations in Levittown and Smithtown.
- Sprouts is supporting its local entry with a $300,000 donation to a community library and partnerships with local food banks.
- The expansion positions Sprouts to capitalize on a growing trend of specialty grocers gaining market share in competitive suburban retail landscapes.
Sprouts Farmers Market has officially entered the New York market, opening its first location in Centereach, Long Island, and marking its expansion into a 25th state. The Phoenix-based grocer is betting its health-focused model can win over shoppers in a competitive and evolving suburban retail landscape.
Not your average grocery store: The new store on Middle Country Road brings a farmers-market feel to the grocery run, with a focus on fresh produce, natural foods, and wellness products. The opening is part of a broader trend on Long Island where specialty grocers are gaining ground as some legacy supermarkets close.
Putting money where its mouth is: Sprouts is backing its community focus with an over $300,000 donation from its foundation to the local Middle Country Library for nutrition programs. The company’s local commitment also includes partnerships with area farms and a plan to donate unsold groceries to Long Island Cares and Island Harvest.
Just getting started: The Centereach opening is just the first step. According to Mass Market Retailers, Sprouts has already announced plans for future Long Island stores in Levittown and Smithtown, signaling a long-term commitment to the region.
The Long Island opening comes on the heels of the company being named Specialty Grocer of the Year, adding national credibility to its expansion. For those interested in its sustainability efforts, Sprouts details its nationwide Food Rescue program on its corporate site.
