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Brookshire Grocery Co. is acquiring two Winn-Dixie stores in Baton Rouge to convert them into its value-focused Super 1 Foods banner, as reported by WBRZ.
A quick turnaround: The stores on Siegen Lane and Coursey Boulevard are set for a fast remodel, closing on November 16 and reopening the following week. Brookshire confirmed it will offer employment to all current Winn-Dixie staff to retain employees for their "experience and connection to the community."
A tale of two strategies: The purchase reflects a broader pattern of M&A activity at both companies. Brookshire recently agreed to acquire two supermarkets in Oklahoma, while Winn-Dixie's parent company has been divesting other stores, including a recent sale of three in Alabama.
Playbook on repeat: This isn't a new move for Brookshire. The company purchased eight other Louisiana Winn-Dixie stores and converted them to the Super 1 Foods format in 2018.
The deal is a classic grocery consolidation play, where a regional chain expands its footprint by acquiring stores from a larger competitor undergoing a major strategic restructuring.
Winn-Dixie's recent divestitures are part of a larger strategic shift following its acquisition by discount grocer Aldi, a deal that continues to reshape the southern grocery market.
